STAR MEGAJAM DUMPS DADDY SHOWKEY AND MUMA GEE
After the usual long wait, Nigerian Breweries PLC has finally announced the headlining acts for this year’s edition of Star Megajam. At a well-attended media briefing on Wednesday November 14 at its Iganmu-Lagos headquarters, the brewery giants disclosed that rapper Kanye West who only last week lost his mom, will be the official headlining act for this year’s concert.
The best-selling rapper is to be joined by T-Paine and other international acts.
And as has become customary, a league of Nigerian music stars will join the visiting acts on stage. Weird MC, Tony Tetuila, Psquare and Faze top the list which also has fuji star Obesere, lyricist Mode 9 and pop star D’Banj. Sunny Neji will also be hitting the megajam stage for the first time.
But there are indications the organisers may have dumped long-time regulars Daddy Showkey, Rasquie and Muma Gee. All three acts, usually favoured for NB’s year-round concerts will not be performing at the 2007 edition of Star Megajam. It will be the first time in almost ten years that Showkey, a ghetto-bred star who’s battling a troubled career, will not make the line up. Before now, Muma Gee had also been part of the annual concerts for over five years. Both Showkey and Muma Gee were actively involved in this year’s edition of Star trek- a nationwide tour organised by NB PLC.
Though it is uncertain why these acts were dropped, it may not be unconnected with popular opinion. Their continued use had in times past, generated heavy criticisms from the media and pundits.
However, another ‘old-timer’ Tony One Week remains on the bill.
Speaking on the development, Nigerian Breweries’ media relations manager Edem Vindah says ‘we have no problems with the artistes we are not using this time. We can’t use everybody. And we’re always giving room for new acts and reigning ones. But there’s absolutely no problem’.
Presented as ‘the biggest and brightest concert’ around, the star megajam has been on for over a decade; establishing a legacy of continuity where many brands had failed. And some of the biggest music stars on planet earth have touched Nigerian soil, thanks to the multi-city concerts. From Magic System to Usher Raymond and Shaggy; to Jarule, Kevin Little, LL Cool J Akon and the G-Unit crew.
Not without its share of controversies, the concert was cancelled abruptly in 2004 after the Abuja and Lagos gigs, following an airport altercation between Nigeria ’s Eedris Abdulkareem and G-Unit bodyguards. It was the last time Eedris, hitherto a Nigerian breweries’ favourite, got a spot on the concert.
Star megajam 2007 is billed to hold in Lagos and Abuja on Friday 16 and Saturday 17 December respectively.